1706, from Latin, where it was the name of a flower (Pliny), from Greek phlox "kind of plant with showy flowers" (probably Silene vulgaris), literally "flame," related to phlegein "to burn" (see bleach (v.)). Applied to the North American flowering plant by German botanist Johann Jakob Dillenius (1684-1747).[phlox etymology, phlox origin, 英语词源]