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advertise[advertise 词源字典]

advertise: [15] When it was originally borrowed into English, from French, advertise meant ‘notice’. It comes ultimately from the Latin verb advertere ‘turn towards’ (whose past participle adversus ‘hostile’ is the source of English adverse [14] and adversity [13]). A later variant form, advertīre, passed into Old French as avertir ‘warn’ (not to be confused with the avertir from which English gets avert [15] and averse [16], which came from Latin abvertere ‘turn away’).

This was later reformed into advertir, on the model of its Latin original, and its stem form advertiss- was taken into English, with its note of ‘warning’ already softening into ‘giving notice of’, or simply ‘noticing’. The modern sense of ‘describing publicly in order to increase sales’ had its beginnings in the mid 18th century. In the 16th and 17th centuries, the verb was pronounced with the main stress on its second syllable, like the advertise- in advertisement.
=> adverse, adversity, verse[advertise etymology, advertise origin, 英语词源]